Data Prep Demystified

A Practioner's Perspective

Business professionals spend up to 80% of their time preparing data before they can use it. That's not a technology problem. It's a strategy problem—and most organizations don't even have a name for it.

Data Prep Demystified is the first book written from a practitioner's perspective on Data Preparation as a formal business discipline. Drawing on over a decade of hands-on experience across financial services, healthcare, supply chain, and human resources, Baba Majekodunmi delivers a practical, jargon-free guide for anyone who works with data—and the leaders who depend on them.